The ways in which we measure, reconcile, come to terms with and accept the consequences of events, stimuli and otherwise are, in their depths, relatively rudimentary in nature. Today was better/worse than yesterday. That person is more/less attractive than that other person. The Civil War was more/less brutal than the Vietnam War. Sweetness versus sourness. Love versus hate. Apathy versus empathy. Relativity acting as compass in all situations and at all times.